WEBINAR JUNE 24, 9 AM CST

Most banks and credit unions look alike and act alike. Playing it safe is costing your institution relevance, loyalty, and growth.

— “Great service” is not a brand. It’s the price of entry.
— “Great rates” is commodity positioning and a race to the bottom.

A DO SOMETHING brand is entirely different. 

Join Martha Bartlett Piland, CFMP, for a fast-paced 30-minute live session drawn from her best-selling book and learn 4 moves that separate knockout financial brands from ones nobody remembers.

• The most common branding mistakes financial institutions make — and what to do instead
• Four models for shaping a financial brand (and which one to avoid)
• What a “DO SOMETHING” brand looks like in the real world
• How to activate your brand promise inside and outside your institution

This session is designed for strategy leaders, marketers, HR professionals and innovation teams at banks and credit unions who are ready to stop blending in and build lasting loyalty.

Date: Wednesday, June 24

Time: 9am CST—30 minute live session

Reserve your seat now.