fbpx
Banktastic Expertise - Butterfly Origami
Banktastic header

Blog: Bank Marketing Insights

The number one target audience for every financial marketer is often overlooked

Martha Bartlett Piland on how financial marketers should focus on their most important target audience6-minute video
Many financial marketers set high goals for customer acquisition. And yes, those new customers are important. But the most important target audience is current customers: they already know and trust your brand.

.

Don't overlook the audience right in front of you
Martha Bartlett Piland offers 3 ways to increase account relationships with current customers by using data, personas and technology to grow love and loyalty for your financial brand.

 

 

 

 

 

 

 

 

 

We can help you build win-win relationships with current customers through smart, focused marketing strategies. Contact Martha Bartlett Piland by This email address is being protected from spambots. You need JavaScript enabled to view it. or call direct:  785-969-6203.

American Century Investments logo     Bank Performance Group logo     Corefirst Bank & Trust logo    FHLBank Indianapolis Logo      FHLBank Topeka logo gray       Flow Capital logo      FOF Logo Tag RGB       GNBank logo    GTrust logo    HBLogo   KShousinglogo     KS Treasurer Seal      Learning Quest Logo    Mize Houser logo   myers and stauffer    Peoples Banking Unusual logo    Silver Lake Bank Great Service     SquareOne Credit Suite logo      Sunflower Bank logo     United Bank and Trust     us bank logo     Vision Bank logo     solid oak financial logo      logo blue