FINANCIAL MARKETING INSIGHTS
Choosy brands choose Groucho—right?
Groucho Marx is famously quoted as resigning from the Delaney Club quipping "I wouldn't belong to any club that would have me as a member."
Whether or not the story is actually true, it leads us to wonder why some brands are so eager to accept just anyone.
3 ways you can take your customer service from good to incredible
Here you are: Sensational Mr. or Ms. Business Person. But the sad truth is, if your company is selling a product or service, it's probably viewed by customers as a commodity they can get anywhere.
